aaliyahlopez85
aaliyahlopez85
06.05.2020 • 
Business

A newspaper article announced that Connect Wireless, the sixth-largest wireless carrier in a country, was changing its name to M-Mobile and that to begin the makeover process it had replaced spokesperson Robert Garmon with Catherine Naylor. Which of the following elements of a promotion mix is represented in this example? a) sales promotion b) advertising c) public relations d) personal selling e) direct marketing

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