Research and locate a sales slip with a warranty on it, read the warranty, and then rewrite the warranty in plain English. Explain exactly what the company will pay for and will not pay for if something goes wrong. Are you satisfied with the warranty

Apple's Think Different campaign is one of the classic example of marketers can accommodate different segments of their target market.

Apple's targeted many different segments with their just one promotional campaign. They target every male and female who wanted to have cell phone and could afford higher prices. Moreover, they also targeted youngsters as well who wanted to have something different and creative in their life. Apple's campaign was quite cleverly designed and positioned. Apple got enormous success with the help of this campaign. Apple surpass Samsung quite easily in terms of sales. With the help of this example, we can easily and confidently say that different segments can be targeted even with one single product and promotional campaign, if executed effectively and efficiently.