Since companies do not know precisely how much demand will be placed on their computing resources in the future, an attractive element of using the cloud is the fact that it is

The answer to this question is Elastic
An elastic product is the type of product which demand will be influenced by movement in prices. For product like cloud computing, the product could be considered more durable because it willl always stay needed and will not go rotten, so the movement in prices shouldn't necessarily affect them that much.

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