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22.07.2020 •
Business
The chief executive officer of Oracle defends his practice to hire private investigators to sift through the garbage of which competitor?
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Ответ:
Complete Question:
The chief executive officer of Oracle defends his practice to hire private investigators to sift through the garbage of which competitor?
A) Red Hat
B) McAfee
C) Norton
D) Microsoft
D) Microsoft
Explanation:
In this scenario, the chief executive officer of Oracle defends his practice to hire private investigators to sift through the garbage of its competitor, Microsoft.
This is simply an example of competitive intelligence research.
A competitive intelligence can be defined as the systematic ability to collect, analyze, and use information collected on business environment, customers, competitors, and other market factors owing to another firm's competitive advantage. In order to gather such essential informations, companies would need the services of private investigators or a market intelligence consultant to glean information from their rivals in the same industry.
Both Microsoft and Oracle are both multinational computer technology firms that offer similar services such as cloud storage.
Ответ: