The difference between the historic price a firm paid and its going price among current buyers and sellers is the difference between its

market value and intrinsic value.

book value and depreciation.

book value and market value.

market value and depreciation.

book value and market value.

Explanation:

Book value of an asset is the value of an asset as reported originally in the balance sheet or financial statement of an organization, which may be adjusted for subsequent changes as a result of depreciation or impairment.

Market value is the price or cost associated with an item trading in the open market, it entails the lowest price a seller is willing to sell and the highest price a potential buyer is willing to pay to buy goods over a period of time in the market.

The difference between the historic price a firm paid and its going price among current buyers and sellers is the difference between its book value and market value.

Use of Radio, Television, Billboards, magazine and newspaper

Explanation:

Proactive marketing marketing or advertising is advertising in areas or location that your product or service in the places where people are not already looking or asking. Example of proactive marketing strategies to use are Television, magazine, radio commercials, billboards. Radio, Television and billboards will travel faster, because they can see the billboards and Television, also majority use radio