And mother tongue Arthur Amy Tan describes a situation in which her mother a non-English speaker face is rude treatment from a doctor this doctor is then polite to tan who speaks English without an accent what phenomenon does that Dr. demonstrate

Internal storytelling is all about how you market your brand to your internal team. Through communication, education and collaboration, you can encourage a culture of content marketing internally, to drive your business goals. It's not as easy as it sounds, though.