General motors targets several different market segments and designs separate automobile makes and models for each. this is an example of

General motors targets several different market segments and designs separate automobile makes and models for each. This is an example of differentiated marketing.
Instead of focusing on one single target market, this company focuses on multiple segments and types of markets and creates different products for each of them. This, they are improving their profits and taking into consideration their consumers' needs and what they want in their products.

b. Total expenditures will increase

Explanation:

Medical insurance reduces the amount that people have to pay to get health related services. Ugandans from the year 1960 can be expected to pay less for medical services as a result.

If people are able to pay less for a good or service, the normal thing that they would do would be to demand more of that good and service because it is more affordable. Total expenditure in the medical field will increase as a result.