What is the total stockholders' equity based on the following account balances?
common stock $18
paid-in capital in excess of par 14
retained earnings 36
treasury stock 8

$22,20,000

Explanation:

Given information:

Common Stock = $1800000

Paid-In Capital in Excess of Par = $140000

Retained Earnings = $360000

Treasury Stock = $80000

The formula for total stockholders' equity is

Total stockholders' equity = Total assets - Total liability

Total stockholders' equity = Common Stock + Paid-In Capital in Excess of Par+Retained Earnings-Treasury Stock

Substitute the given values in the above formula

Total stockholders' equity = $1800000  + $140000 +$360000 -$80000

Total stockholders' equity = $22,20,000

Therefore, the value of total stockholders' equity is $22,20,000.

FALSE

Explanation:

In marketing mix, we have four Ps:

Product

Price

Place

Promotion

When the publisher of the well-known Babar books wanted to celebrate the 80th anniversary of the series, it initiated a $100,000 campaign. This initiative represented the promotion component in the four Ps. In promotion, we try to promote our brand by doing advertisements and promotions. We basically use the communication mix in order to promote our products and services.